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If you are in need of updated articles for your blog, the answer is right under your nose.
You have a blog filled with posts, why not spend some time updating the ones you have already written? This is the easiest way to maintain top rankings in search engines.
It's fairly easy to rework your own articles and turn them into something entirely new, yet retain the original message.
This is the quickest way to gain new traffic, without putting too much effort into creating completely new content.
It shouldn't take much time to rewrite old blog posts - you already know the material. The simple trick is in knowing how to make improvements without putting out maximum effort.
Below are 5 methods you can use to successfully transform old articles into something new and original:
1. Add Length
Longer posts tend to generate more traffic than shorter ones do. Go through your blog and lengthen those that might seem a bit word shy.
Don't just fill your post with fluff, give your readers more valuable reading material - you want to entertain or teach them something they never knew. Longer posts will also keep your target audience on your page for a while.
2. Make Improvements
Does your post look like a wall of text? These posts are hard on the eyes and may cause some people to just skip the article altogether.
Try breaking apart your article and creating bullet points. Also, use images and video to enhance your message. And make use of italics and underlining to further emphasize a word or phrase.
3. Create a New Title
Do you have a great article that you feel gets little attention? Sometimes the greatest works can get overlooked due to a poorly worded title.
If you think this might be the case, change the title and sub-headings and see if that brings in the needed traffic. If the content is fine then leave it alone; just create an eye-catching title that will generate a ton of traffic.
4. Use Internal Links
Make generous use of internal links. Search engines love web pages that include links to other pages within a site.
Add new links in a few of your currently popular articles, linking to relevant material within your own blog.
This is a great way to get people to browse through your site, and it keeps them reading longer. Internal links are a great SEO tool which helps generate a ton of new traffic to your blog.
5. Make Old 'New'
At least once a month you should take your most popular blog posts and share them on various social media sites.
It doesn't matter if the post is years old, if it still generates traffic then it is still relevant.
Introduce this terrific post to those who may have missed it before. Let social media work and direct traffic directly to your blog.
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Article Source: 5 Ways to Rework Your Blog Posts
